Insurance and financial services
Agencies and carriers moving to Salesforce typically migrate from older CRMs, agency management add-ons and producer spreadsheets. We map clients to person or business accounts, rebuild household and ownership relationships, and bring in producer assignments and renewal dates while leaving detailed policy data in the source platform. Match rules are reviewed with service leaders, because wrongly merging two policyholders creates service and compliance problems that are hard to unwind. Agency staff review a sample of merges before the full load.